Responsive for Desktop, Tablet, and Mobile.
Eugenia Kim
Taking an innovative approach to luxury, commerce, and fashion. Avex re-platforms Eugenia Kim to Shopify.
![woman wearing giant bowtie on head in eugenia kim clothes](https://images.ctfassets.net/86of3mjdn78g/68qTTemmjYSc9PS1zViuLC/522c527ee8df82326cffa274ff68c56d/Banner_1__2_.jpg?fm=webp)
SERVICES
- UX/UI Design
- Creative Direction
- Content Migration
- Consulting
THE ASK
Eugenia Kim marries clean, classic shapes with fresh, feminine modernity and a playful sense of wit.
We used the brand’s mission statement as the primary inspiration for the new Shopify ecommerce website. Learn more about how we helped Eugenia Kim raise brand awareness and increase conversions.
TECH PARTNERS
- Shopify Plus
- WordPress
![eugenia kim desktop and mobile shopify pages](http://images.ctfassets.net/86of3mjdn78g/60SaW5GcXUSNzfIsmnZ75r/54512d5ca2e076116e9fc4fa321d43d9/UX_section__1_.png)
The Results
Eugenia Kim's migration from BigCommerce to Shopify, allowed the brand to increase sales and to improve back office operations.
-
+100%
Conversion rate increase
-
+10%
Average order value increase
Custom Products
Avex created a unique customizer for Eugenis Kim's products. This helped increase customer experience and AOV.
A Powerful E-commerce Solution
Avex created an elegant e-commerce solution for Eugenia Kim, allowing the brand to manage products and distribute content. Our focus was on beautiful imagery to showcase products and to tell the brand’s story.
Optimized for Conversions
Digital Experience Design to drive business growth.
![eugenia kim shopify website product page](http://images.ctfassets.net/86of3mjdn78g/5pD80t4hOb6MQZYJoGnTtd/76f0e10a7618d374175308a29a1aedbc/EK_Optimized_for_Conversions.jpg)
![women in eugenia kim top holding out flower basket](https://images.ctfassets.net/86of3mjdn78g/7JmEsgGZmfLcZjIDhWLW42/6c806b0fc9e060d00cb57d543b3dd054/EK_Banner.jpg?fm=webp)
Cross-Device Solution
![eugenia kim website hat customization page on tablet](http://images.ctfassets.net/86of3mjdn78g/6U6KVhEm9kXIzWMk0hWEUQ/ddf6be13d3504143cc0a6dcfa7918477/Showcase_2__1_.jpg)
![eugenia kim shop the look mobile pages on smartphones](http://images.ctfassets.net/86of3mjdn78g/qM1M6jsZ10wgbF64ijccm/ae1a283d67a611f8f308912cb3a718eb/Showcase_3__1_.jpg)
Distribution Platform
Built for Intuitive Content Management.
![eugenia kim website blog article page](http://images.ctfassets.net/86of3mjdn78g/45QCugqEa4IeuoBrDTGnpk/0a84833708a829eb1f4d1f0e8c3d0f6e/EK_Journal_Showcase_4.jpg)
![eugenia kim hats next to swimming pool](https://images.ctfassets.net/86of3mjdn78g/54Qj44WLI3lx3LEWQZxbGw/14eb1d3c8fa1d7cd2c3254366707d64a/Banner_2__image_or_video_.jpg?fm=webp)
Design & Content
We focused on engaging content and elegant brand photography to help tell the brand story. By allowing Eugenia Kim to manage their website internally, they can focus on publishing content and growing the brand.
![eugenia kim brand story page on tablet](http://images.ctfassets.net/86of3mjdn78g/6y0VSDjZMQMd4nyhmkdhY7/fd373cc45e4c3206200f0684c8f3aad4/EK_Design__Content_1.jpg)
![eugenia kim mobile article pages on smartphones](http://images.ctfassets.net/86of3mjdn78g/1mTnNbuyJuUDYvmNdE5U46/e013301938b979f54443a518dc25d84a/EK_Design__Content_2.jpg)
Shop Features
Every customer is different. Keeping that in mind, we included custom shopping features such as "Shop by Face Shape".
![eugenia kim shop by face shape page](http://images.ctfassets.net/86of3mjdn78g/1XIUAtELKJkHEPVDhOyjih/6e702f62287d2d20db9c84ba47f78b69/EK_Face_shape.jpg)
Experience Design
Eugenia Kim was in need of an elegant Shopify store that matched the brand’s aesthetic and supported their business goals. We partnered with this iconic brand to provide creative direction and e-commerce consulting as well as design and development of the new Shopify store.
![eugenia kim website homepage design](http://images.ctfassets.net/86of3mjdn78g/5tsgjokRQyBdFLuPGKeTzD/a4c960d713bda36194b8d595e897ae8b/EK_Experience_Design.jpg)
Let’s work together
Tell us your business goals and we’ll see how we can create something amazing together.