Turning complex problems into a seamless user-experience – Shopify e-commerce for a NYC men’s lifestyle brand.

male model wearing black o n s t-shirt with sunglasses and hat
  • UI/UX Design
  • Development
  • Wireframes
  • Website Style Guide
  • Platform Migration

O.N.S Clothing makes quality menswear for easy modern living. Based in NYC, the brand takes a minimal approach to their designs as well as their retail locations.

The brand was in need of a drastic overhaul of their user-experience, design, and e-commerce system. The project involved a re-platform from Magento to Shopify and WordPress utilization for their editorial sections.

  • Shopify Plus
  • Wordpress
  • Sketch
  • Invision
  • Klayvio
o n s shopify pages on mobile and desktop devices

The Results

O.N.S. Clothing saw a return on their investment by migrating to Shopify, with an increase in conversions and average order value after launch.

  • +25%

    Conversion rate increase

  • +5%

    Average order value increase

Page load time

Avex helped ONS decrease page load time by 80%

Avex was chosen to create a new and engaging experience for NYC-based menswear brand, O.N.S. Clothing.

The fashion label was in need of a rebranded online presence and a platform that allowed them to tell their story, distribute content, and increase online sales.

Optimized for Conversions

Responsive Shopify design & development.

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Showcase 3
male model wearing o n s clothing at beach

Unparalleled Content Management

AVEX created a solution for O.N.S. to curate, manage, and distribute both editorial content and products across multiple platforms and devices.

o n s website pages on smartphones and tablet

The Brand Vision

We utilized large, full-width photos to not only showcase products but to also tell the O.N.S. story.

Clean Interface

Our primary goal with any e-commerce site is to let the products speak for themselves. We created a user-friendly site design that showcases the stylish designs of O.N.S.

o n s website denim trucker jacket product page

Tools for Custom Collaborations

We created a dynamic templating system which allows the client to curate custom campaign pages for their brand collaborations.

Let’s work together

Tell us your business goals and we’ll see how we can create something amazing together.

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