The opportunities to increase your store’s product discoverability are endless and aren’t just bound to perfectly written product descriptions and appealing imagery. With the increased competition, brands should ocus on offering tailored onsite and offsite product discovery experience that put "custom" in "customer.
More often than not successful eCommerce design projects adopt a mobile-first UX approach. What are the benefits of doing so? What does it really entail? How does it compare to other UX design schools? And what role does desktop UX play today?
The eCommerce subscription economy has witnessed massive growth in recent years, and so did 'subscription fatigue'; a phenomenon of mass subscription cancellations. What causes it and how can merchants mitigate its risk on their eCommerce business?
According to Yotpo’s State of Brand Loyalty 2022 report, 83% of global shoppers say belonging to a loyalty program influences their decision to buy again from a brand.
With our fictitious brand as an example, we’ll dive into actionable advice and show you how to utilize certain SaaS products to get the most out of what they offer and drive sales for your eCommerce site.
Here are the main points for our podcast episode with Albert Liu from Dynamic Yield.
The pace of change has always been rapid in the eCommerce sector, but the pandemic has accelerated this process by driving both unprecedented growth and boosts to user experience.
The eCommerce market has expanded dramatically in the past five years; you can buy just about anything you want online. This is great for consumers, but it means there’s a lot more competition for many brands. Finding a way to stand out from the crowd is essential, especially for Consumer Packaged Goods (CPG) brands.
Read through the highlights from our webinar with Klaviyo, Okendo, and Gorgias on how to increase customer retention throughout the holiday season.
This week, John had the pleasure of picking Gina's brain about all things Syte, the leading product discovery platform for eCommerce. They talk about how product discovery works, its applications, and the importance of customer experience in eCommerce.
Wondering how best to handle common issues that awry when sending subscriptions out to those VIP customers? Look no further.
Customer experience (CX) technology has become a central focus for direct-to-consumer (DTC) brands, whether they are engaging buyers online through e-commerce platforms, fostering seamless in-person customer encounters, or integrating both online and offline experiences.
On the Agency X podcast, we had a virtual call with Lucas Walker from Gorgias to discuss how having a smarter and more adaptive customer experience policy during crises such as COVID-19 is the winning strategy e-commerce brands need to employ.
